This pin was a Gift With Purchase when you bought a Hasbro Game during the "Family Fun Night" event during the 100 Years of Magic celebration at Walt Disney World. Mickey Mouse's arm is shown holding the wand he used in the Fantasia movie segment, "The Sorcerer's Apprentice." Sprinkles of gold stars flow from the wand in front of a white background. At the pin's base is "100" in red, "Years of Magic" in blue, and "Walt Disney World" beneath in black and red. When I scanned it in for the picture the gold scans as black because of the reflection. The pin this picture is of has the "World (c)" in gold. The back of this pin has the Official 2002 Pin Trading logo, and "© Disney." A lengthly note came with this pin: "When families sit down together with a game, everyone who plays wins. We spend time laughing and create some of the moments we treasure most. As our way of saying thanks for creating those memories with us, Milton Bradly and Parker Brothers - along with our partners at Walt Disney World - would like you to have this commemorative pin. We apprecaste your participation in the Family Game Night Magical Sweepstakes." *Please Note* The printing is silkscreened on and is very easy to rub or scratch off.